Simple Performance Marketing

Kraft Foods Focuses Messaging on Facebook

Jul 5, ’10 1:35 PM
Author Sara Inés Calderón Categories Overview, Social Media Tags , , , , , , , , ,

Global food giant Kraft Foods has set its eyes on Facebook, pumping up at least three campaigns for Wheat Thins (crackers), Oreo (cookies) and Crystal Light (flavored beverage) in recent weeks. The Facebook and Twitter campaigns are paired with television and music venue sponsorship. Specifically, Kraft Foods is the main sponsor of the 2010 Lilith [...]

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