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Prime Time For Mobile Web Usage Worldwide Remains 8pm-Midnight

Opera today published its latest State of the Mobile Web report for May, in which some interest tidbits were highlighted. First things first, however, Opera saw increases in all three categories of growth in May 2010: unique users, pages viewed and data…



Smartphone Owners Not Realizing The Full Potential

As apps multiply and speeds increase, mobile users snap up smartphones — but realize only a fraction of their potential, the study suggests.



When Will Nokia’s Smartphone Transition End?

The new Nokia N8 has the dubious distinction of being both the first and the last N-series handset to run Symbian^3 — new high-end devices will run on MeeGo. A product strategy in constant transition isn’t one that will attract developers or customers to Nokia.

When Will Nokia’s Smartphone Transition End?

The new Nokia N8 has the dubious distinction of being both the first and the last N-series handset to run Symbian^3 — new high-end devices will run on MeeGo. A product strategy in constant transition isn’t one that will attract developers or customers to Nokia.

Dialing In Your FaceBook Campaigns

I want to share with you guys a start-to-finish example of a profitable Facebook Ads campaign I have been running.
This campaign took me a week or so to become profitable, but I’ve got in dialed in now and you could actually just copy this and start making money as an affiliate.
Here’s the nuts and bolts [...]

This Post Is From ShoeMoney’s Internet Marketing Blog

Dialing In Your FaceBook Campaigns

The Best iOS 4-Ready Apps So Far

We all know that the iPhone 4 launches this coming Thursday. But on Monday, current iPhone users get an early treat in the form of iOS 4, the new iPhone operating system (formerly known as iPhone OS 4). It comes with several enhancements, but the ones people seem most excited about involve multitasking (or background tasks). A little over a week ago, Apple began urging developers to submit their iOS 4-ready app, and a number of them have. And actually, some have already been approved, or will be shortly.

The component that all of these apps share is the ability to do fast app switching. What you may traditionally think of as multitasking isn’t the same on iOS 4. Multiple apps aren’t running all of their functions in the background at once — obviously, this would take up resources and eat up battery life. Instead, Apple allows third-party apps to do certain functions in the background now, as well as create an easy way for all apps to save their states to enable this fast app switching. Basically, these apps get paused, put in the background, then un-paused when you come back to them. That may sound a little lame, but the effect is actually quite nice and will end up saving users a lot of time if all app makers implement it.

Foursquare CEO Crowley On Fundraising: “You Don’t Have To Rush Through It” (Video)

On Friday, I dropped by Foursquare HQ in New York City. They showed me some stickers, and I got to sit down for a few minutes with CEO Dennis Crowley. In the video interview above, he describes his fundraising philosophy (at about the 4:00 mark), which is timely coming from the founder of a hot startup everybody wants to invest in or acquire:

You don’t have to rush through it. If you are building interesting things that people are excited about there is a way to make things work on your terms. It is important to select the partners that will support you and take the time to find the right partners.

Crowley also talks about Foursquare’s plans to give local merchants and brands more self-serve options for managing their venues and offers. “The sooner we can get those self-service systems in place, the better it will be for revenue.” He says that for businesses, Foursquare is building two different products: one for local shops, and another for national brands and media companies.

Scribd’s Decision To Dump Flash Pays Off, User Engagement Triples

You could call it the perfect storm.

Over the last few months, user engagement on Scribd has surged, according to CEO Trip Adler, thanks to its transition to HTML5, the introduction of the iPad, and Scribd’s Facebook integration. Of these three factors, Adler says the conversion from Flash to HTML5 was by far the greatest driver for his document sharing company. According to Scribd’s numbers, time on the site has tripled in the last three months.

Although the number of unique visitors still stands at roughly 50 million per month, those users are spending significantly more time perusing documents and sharing with friends. Brief video with Adler ahead.

The Recipe for a Successful Smartphone Is Getting Bland

Perhaps I woke up on the wrong side of the bed today, but I’m getting a little bored with the current crop of “superphones,” as Om likes to call them. Most of the recent top-end smartphones appear to be slight enhancements over what’s currently available.

Foursquare Check-In Stickers Coming To A Store Window Near You (Video)

How can Foursquare get more people to check into places as they go about town? One way is stickers. Next month you will start to see stickers in storefront windows reminding Foursquare users to check in and unlock specials. Foursquare’s director of business development Tristan Walker flashed one of the stickers in front of my camera when I was visiting the New York offices earlier today.

In the video above (forgive the iPhone audio) he confirms the company will start to ship the stickers soon to popular Foursquare venues. The stickers are part of Foursqare’s new business-friendly focus. They are just regular stickers that say, “Check-in Here on Foursquare” and “Foursquare Special Here.”

AdMob Deal Breakdown: $530 Million In Stock, $220 Million In Cash

Thanks to an SEC filing, another detail emerged today about Google’s acquisition of mobile ad network AdMob. We already knew the $750 million Google-AdMob acquisition was a cash and stock deal but we didn’t know the breakdown between the two. According to an SEC filing submitted by Google today, the search giant sold $530 million worth of stock as part of the deal, indicating that AdMob (and its investors) may have taken home the remainder, $220 million, in cash (because of some accounting issues, this number may not be exact).

So was AdMob happy with the split between cash and stock? I guess that depends on whether they think Google’s stock will keep going up. Google paid for the bulk of the deal with stock, and the deal will hardly make a dent in its huge cash reserves (the company has $26.5 billion in the bank).

AdMob Deal Breakdown: $530 Million In Stock, $220 Million In Cash

Thanks to an SEC filing, another detail emerged today about Google’s acquisition of mobile ad network AdMob. We already knew the $750 million Google-AdMob acquisition was a cash and stock deal but we didn’t know the breakdown between the two. According to an SEC filing submitted by Google today, the search giant sold $530 million worth of stock as part of the deal, indicating that AdMob (and its investors) took home the remainder, $230 million, in cash.

So was AdMob happy with the split between cash and stock? I guess that depends on whether they think Google’s stock will keep going up. Google paid for the bulk of the deal with stock, and the deal will hardly make a dent in its huge cash reserves (the company has $26.5 billion in the bank).

AdMob Deal Breakdown: $530 Million In Stock, $220 Million In Cash

Thanks to an SEC filing, another detail emerged today about Google’s acquisition of mobile ad network AdMob. We already knew the $750 million Google-AdMob acquisition was a cash and stock deal but we didn’t know the breakdown between the two. According to an SEC filing submitted by Google today, the search giant sold $530 million worth of stock as part of the deal, indicating that AdMob (and its investors) took home the remainder, $230 million, in cash.

So was AdMob happy with the split between cash and stock? I guess that depends on whether they think Google’s stock will keep going up. Google paid for the bulk of the deal with stock, and the deal will hardly make a dent in its huge cash reserves (the company has $26.5 billion in the bank).

AdMob Deal Breakdown: $530 Million In Stock, $220 Million In Cash

Thanks to an SEC filing, another detail emerged today about Google’s acquisition of mobile ad network AdMob. We already knew the $750 million Google-AdMob acquisition was a cash and stock deal but we didn’t know the breakdown between the two. According to an SEC filing submitted by Google today, the search giant sold $530 million worth of stock as part of the deal, indicating that AdMob (and its investors) took home the remainder, $230 million, in cash.

So was AdMob happy with the split between cash and stock? I guess that depends on whether they think Google’s stock will keep going up. Google paid for the bulk of the deal with stock, and the deal will hardly make a dent in its huge cash reserves (the company has $26.5 billion in the bank).

Square Delays Mass Roll-Out, Admits They Began Before Things Were “Fully Baked”

When Jack Dorsey’s new startup, Square, was first unveiled in December, there was a lot of excitement about it. And rightly so. It looked like it could revolutionize the way individuals accept payments for their work using their smartphones. But the road to the revolution has been a bit rocky. Today, Dorsey sent an email to the early adopters of Square explaining some of the reasons for delays in getting the product up to speed — and announcing a new indefinite delay.

Of note, he admits that, “we’ve let our excitement get the best of us and have released parts of Square before they were fully baked.” Square had hoped to have the service ready to roll in “early 2010,” but it’s already the middle of the year now and many users are still without units. Dorsey says that while initial hardware shortage issues have been resolved (by sending co-founder Jim McKelvey to China where the devices are made), now a credit processing issue is hampering the service.

SGN Takes Investment From Eric Schmidt’s Tomorrow Ventures

Palo Alto based Social Gaming Network, which focuses on multiplayer iPhone/iPod/iPad games, has raised a first tranche in a second round of financing – $2 million from Tomorrow Ventures (Google CEO Eric Schmidt’s investment firm) and Xing founder Lars Hinrichs.

The company previously raised $15 million. Founder Shervin Pishevar says this new round is the first tranche in a much larger Series B funding.

Unlike most social gaming companies today, SGN has focused on very high quality games that allow multi-player gaming from different devices. Skies Of Glory is the office favorite. The company will soon be releasing titles for Android devices, says Pishevar.

Lakers Victory Sets Twitter All-Time Record With 3,085 Tweets Per Second

Twitter has been seeing record numbers of engagement thanks to the World Cup games in South Africa and as a result the network has been going through significant downtime. Today Twitter is giving us some insight into the numbers of Tweets taking place through the platform and the most Tweeted “goals” from the tournament and last night’s Lakers-Celtics championship game.

These goals had the highest Tweets-per-second (TPS) count in the 30 seconds after a goal was scored: Japan scores against Cameroon on June 14 in their 1-0 victory (2,940 TPS), Brazil scores their first goal against North Korea in their 2-1 June 14 victory (2,928 TPS) and Mexico ties South Africa in their June 11 game (2,704 TPS).

Facebook Also Said To Have A Deal With Localeze For Facebook Places

On Monday, Twitter rolled out Twitter Places, its attempt to add a layer of actual venues to its geolocation data. This was made possible by a deal with Localeze, a local business listing service with over 14 million businesses in their database. Now we’re hearing that Facebook has struck a similar deal with Localeze to roll out their own Places area in the near future.

Essentially, what we’re hearing is that Facebook will use this data to populate some new kind of fan pages for places, that businesses will be able to then claim on the network. This is in line with the information we uncovered back in May on Facebook’s mobile site. The code on that page (since removed) pointed to a previously unseen Places tab coming to Facebook.

Apple TV Is Even Less Of A Hobby For Now Thanks To The New Mac Mini

Last night, as we waited to pre-order the new iPhone 4, Apple had a surprise for us: a new Mac mini. Never having owned a Mac mini, normally this wouldn’t get me excited. But this one is different. This time, Apple decided to include a HDMI port and is highlighting the fact that you can easily hook it up to your HD television. In other words, it’s like an Apple TV on steroids. And it looks like Apple knows it.

If you go to the Apple Store website right now, you’ll notice that every big piece of Apple hardware is highlighted except one: Apple TV. If you’re looking for it, you’ll either have to do a search, or you’ll want to look way over in the lower left hand corner under “For iPod.” Yes, Apple is now classifying the device they’ve famously belittled as a “hobby” for so long as an iPod accessory. Ouch.

Early iPad Ads Showing Above Average Engagement, Interaction Times

In a press release issued this morning, textPlus, PointRoll and AdMarvel detailed early campaign metrics from ads served on the iPad, showing high levels of engagement and long interactions times compared to traditional mobile ads.

Twitter Joins The Place Race — Foursquare, Gowalla Come Along For The Ride

Since late last year, Twitter has included location as a key part of its API. Earlier this year, it was rolled out to twitter.com as well. But those locations have been abstract cities or areas. Starting now, Twitter is adding actual venues into the mix as well.

On both Twitter.com and mobile.twitter.com, you’ll now be able to tag tweets to specific places (such as venues), Twitter notes on its blog today. And clicking on those location names will bring up recent tweets from those places. Twitter says this is perfect for the World Cup matches currently going on in South Africa.

Cashing In With YouTube Rental Service

In January I remember YouTube offering a service that let content producers charge a fee to people to view the content. I was pretty interested and applied. I have been a YouTube revenue partner since the programs inception and that has turned out to be “OK” source of revenue. OK meaning [...]

This Post Is From ShoeMoney’s Internet Marketing Blog

Cashing In With YouTube Rental Service

Cashing In With YouTube Rental Service

In January I remember YouTube offering a service that let content producers charge a fee to people to view the content. I was pretty interested and applied. I have been a YouTube revenue partner since the programs inception and that has turned out to be “OK” source of revenue. OK meaning [...]

This Post Is From ShoeMoney’s Internet Marketing Blog

Cashing In With YouTube Rental Service

Cashing In With YouTube Rental Service

In January I remember YouTube offering a service that let content producers charge a fee to people to view the content. I was pretty interested and applied. I have been a YouTube revenue partner since the programs inception and that has turned out to be “OK” source of revenue. OK meaning [...]

This Post Is From ShoeMoney’s Internet Marketing Blog

Cashing In With YouTube Rental Service

iOS 4 Is Going To Up The Ante For Location-Based Startups

Yesterday, Robert Scoble wrote a post about “Foursquare’s Yelp problem.” It’s an interesting read, with some good thoughts about how Foursquare can withstand feature-copying from a much larger rival. He asked for my thoughts, so I figured I’d jot some down here. Most importantly, his post got me thinking about the next phase of location, which I think we’re just about to enter.

First, Scoble’s thought that Foursquare might be in trouble because Yelp copied its check-in badge idea seems a bit premature to me. It was a much bigger deal when they added the whole check-in concept back in January, but the fact that Foursquare has started growing faster than ever since that point shows they have an advantage over Yelp in the realm. That advantage is that they have a social graph built for location, Yelp does not (yet).

Apple Hits 10,000 iPad Apps — Store Doubled In The Past Six Weeks

During his keynote address at WWDC on Monday, Apple CEO Steve Jobs rattled off some key statistics. Among them was that there are 8,500 native iPad apps. Actually, at the time, Apple had over 9,000, but we’ll let that slide. How do I know how many app there were? Because unlike other stores Apple oversees, they actually posts the number of apps available for the iPad. And that number just hit 10,000.

If you go to the App Store app on the iPad and click on the “Release Date” area, you can see the total for yourself. Along the top of that area, it will read “1 – 12 of xxxx” — “xxxx” being the current number of apps that are built to run on the iPad.

Apple Hits 10,000 iPad Apps — Store Doubled In The Past Six Weeks

During his keynote address at WWDC on Monday, Apple CEO Steve Jobs rattled off some key statistics. Among them was that there are 8,500 native iPad apps. Actually, at the time, Apple had over 9,000, but we’ll let that slide. How do I know how many app there were? Because unlike other stores Apple oversees, they actually posts the number of apps available for the iPad. And that number just hit 10,000.

If you go to the App Store app on the iPad and click on the “Release Date” area, you can see the total for yourself. Along the top of that area, it will read “1 – 12 of xxxx” — “xxxx” being the current number of apps that are built to run on the iPad.

You Know Where Else It’s Hard To Delete Your Account? Mahalo

With regard to his recent spat with Facebook we don’t exactly see eye-to-eye with Mahalo CEO Jason Calacanis. But this morning, we did when an incident showed just how hard it is to delete your Facebook profile. But after reading that post, someone brought up a very good point. You know where else it’s hard to delete your account? Mahalo.

Seriously, try to figure it out. You won’t be able to because apparently there is no option to do it on the site itself. In fact, according to these two pages you have to email someone at Mahalo to do it. At least Facebook has a (albeit hidden) button!

2010 FIFA World Cup South Africa: The Ultimate Guide To Digital Delight

Today’s the big day. TechCrunch turns five years old. And oh, there’s a huge football – no, not ’soccer’ – event kicking off in South Africa too. Many of you will be missing the opening match(es) while you’re out celebrating our birthday and 5 years of change on the Web all over the world, but that doesn’t mean you won’t be able to catch up from your mobile phone, or look up what went down on the Internet when – or if – you make it back home.

Here’s our ultimate guide to how you can keep track of all things World Cup 2010 on the Web and/or through mobile applications. Sure, Mike Butcher over at TechCrunch Europe already posted a few pointers, and Nicholas Deleon from CrunchGear tried to compile an exhaustive list of websites, apps and podcasts as well. But frankly, those guys are amateurs.

I know you deserve better. So here goes.

A Look Behind The ‘Words With Friends’ iPhone Gaming Phenomenon

Back in fall 2008 — an eternity by mobile standards — I wrote about a fun little iPhone chess game called Chess With Friends. The game hit the App Store at a time when there were at least fifteen similar apps on the market, but it had one key differentiator: it tapped into the iPhone’s network effect to let you challenge your friends at a time when the vast majority of applications ignored the iPhone’s Internet connection. Eight months later, the small company behind Chess With Friends released the next game in the series, a Scrabble-like app that has since gone on to become a smash hit. It’s called Words With Friends. I sat down with brothers Paul and David Bettner, two of the founders of ‘Words‘ development house Newtoy, to get the back story on how the game grew to such popularity and where they’re going next.

The premise of ‘Words‘ is simple: you fire it up and are playing a Scrabble-like word game against one of your friends in seconds. There’s no single player mode — the entire experience is built around multiplayer. And that formula has proven to be golden: the app now has over 1.6 million daily active users who average a full hour of playing every day.