MKTG

Google’s Stealth Investment in Game Co Zynga Exceeds $100 Million

Widgets
Video content
Video games
Product comparison
Travel
eBooks

They might prefer to use different labels (so as to minimize fear in the marketplace & slow down regulators), and they might claim that aggregate statistics control the investment…

Canadian Firm, German Govt File Against Facebook – Toronto-based Merchant Law Group filed paperwork seeking class action status in a lawsuit against Facebook this week claiming Facebook mishandled user data during the most recent privacy changes, and seeking the sum of the money the company made as a result of making user data public in [...]

In a move that will likely be surprising to some, Facebook has just announced that it is closing its Gift Shop for virtual gifts in three weeks on August 1st. Facebook launched virtual gifts a little over three years ago, and has done a variety of e-commerce experiments since. For example: Initially launching Facebook Credits [...]

It’s the year of mobile! It’s the year of mobile! Well it looks like we’ve finally stopped crying wolf. Mobile Internet use and interaction is on the rise in a big way. Here are some reports, studies and generally fascinating stuff on the platform marketers have been drooling over for years.

Assorted Musings on Mobile Ad Platforms and Devices: Take a listen to today’s episode of SEM Synergy. Some of the highlights include Bruce’s thoughts on the launch of Apple’s iAd platform and whether it might possibly live up to Steve Jobs expectations to conquer half of the mobile ad market by the end of the year.

Bruce also turns a critical eye on a study on mobile audiences by JiWire that reports 52 percent of smartphone users say they’ve acted on an advertisement in a mobile app and 18 percent say they’ve made a purchase from a mobile app in the last month. Mobile tech specialist Michael Martin also joins the program to offer insight on mobile advertising, location services and popularity of smartphone devices.

Read more of Looking Into the Future: Mobile Marketing — SEM Synergy Extras.

Looking Into the Future: Mobile Marketing — SEM Synergy Extras was originally published on BruceClay.com, an SEO services and SEO tools provider.

It’s the year of mobile! It’s the year of mobile! Well it looks like we’ve finally stopped crying wolf. Mobile Internet use and interaction is on the rise in a big way. Here are some reports, studies and generally fascinating stuff on the platform marketers have been drooling over for years.

Assorted Musings on Mobile Ad Platforms and Devices: Take a listen to today’s episode of SEM Synergy. Some of the highlights include Bruce’s thoughts on the launch of Apple’s iAd platform and whether it might possibly live up to Steve Jobs expectations to conquer half of the mobile ad market by the end of the year.

Bruce also turns a critical eye on a study on mobile audiences by JiWire that reports 52 percent of smartphone users say they’ve acted on an advertisement in a mobile app and 18 percent say they’ve made a purchase from a mobile app in the last month. Mobile tech specialist Michael Martin also joins the program to offer insight on mobile advertising, location services and popularity of smartphone devices.

Read more of Looking Into the Future: Mobile Marketing — SEM Synergy Extras.

Looking Into the Future: Mobile Marketing — SEM Synergy Extras was originally published on BruceClay.com, an SEO services and SEO tools provider.

(Cross-posted from the European Public Policy Blog)We’re always looking for opportunities to partner up with organizations that promote diversity and encourage women to excel in technology. Girl Geek Dinners is a world-wide initiative that does exac…

(Cross-posted from the European Public Policy Blog)We’re always looking for opportunities to partner up with organizations that promote diversity and encourage women to excel in technology. Girl Geek Dinners is a world-wide initiative that does exac…

(Cross-posted from the European Public Policy Blog)We’re always looking for opportunities to partner up with organizations that promote diversity and encourage women to excel in technology. Girl Geek Dinners is a world-wide initiative that does exac…

(Cross-posted from the European Public Policy Blog)We’re always looking for opportunities to partner up with organizations that promote diversity and encourage women to excel in technology. Girl Geek Dinners is a world-wide initiative that does exac…

(Cross-posted from the European Public Policy Blog)We’re always looking for opportunities to partner up with organizations that promote diversity and encourage women to excel in technology. Girl Geek Dinners is a world-wide initiative that does exac…

Vision Mobile in conjunction with Telefonica Developer Communities recently published the results of a developer survey entitled “Mobile Developer Economics 2010 and Beyond,” in which more than 400 developers globally were surveyed to analyze mindshare and overall sentiment for the various mobile platforms. The results of the survey were segmented into 8 major platforms: iOS [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

Gigya, a company that has transformed from widget-maker to social media optimization service, has released a new infographic detailing which social IDs people use most frequently to login to different types of Gigya-optimized websites. Facebook leads with 46% of Gigya logins across all sites, and was also the top social ID for entertainment and business [...]

This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talked about Affiliate Summit Meet Market tables selling out, whether affiliate marketing has a bad reputation, and URL shorteners and expanders.

Also, merchant webinars from ShareASale, affiliate apps marketplace, and whether video will ever become a popular form of affiliate creative.
Show Links

Long Island [...]

This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talked about Affiliate Summit Meet Market tables selling out, whether affiliate marketing has a bad reputation, and URL shorteners and expanders.

Also, merchant webinars from ShareASale, affiliate apps marketplace, and whether video will ever become a popular form of affiliate creative.
Show Links

Long Island [...]

Every day, 6.7 billion people view the world through their own unique lens. Imagine if there was a way to collect all of these perspectives, to aggregate and mold them into the cohesive story of a single day on earth.Today, we’re excited to announce …

[Editor's Note: The data cited in this article is excerpted from Inside Facebook Gold, our membership service tracking Facebook's business and growth around the world. Please see Inside Facebook Gold to learn more about our complete data and analysis offering.] Facebook’s growth slowed down in the United States in June, following a burst of activity [...]

Andy Grove on job creation, Android and HTC and another of those odd Google Maps sightings.

Antitrust regulators will most likely take a hard look at Google’s acquisition of the travel software company ITA, and then approve it, with conditions.

[Editor's Note: The data cited in this article is excerpted from Inside Facebook Gold, our membership service tracking Facebook's business and growth around the world. Visit Inside Facebook Gold to learn more about our complete data and analysis offering.] Growth for Facebook’s top countries in Europe dipped sharply in June of 2010, giving several eastern [...]

Best Buy’s Mobile Marketing Can Dish it Out, But Can’t Take it

Um, Why Exactly Is The NBA Paying Twitter To Promote LeBron James?

Posted by lauraThis post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.My friends, …