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Looking Into the Future: Mobile Marketing — SEM Synergy Extras

woman with crystal ballIt’s the year of mobile! It’s the year of mobile! Well it looks like we’ve finally stopped crying wolf. Mobile Internet use and interaction is on the rise in a big way. Here are some reports, studies and generally fascinating stuff on the platform marketers have been drooling over for years.

Assorted Musings on Mobile Ad Platforms and Devices: Take a listen to today’s episode of SEM Synergy. Some of the highlights include Bruce’s thoughts on the launch of Apple’s iAd platform and whether it might possibly live up to Steve Jobs expectations to conquer half of the mobile ad market by the end of the year.

Bruce also turns a critical eye on a study on mobile audiences by JiWire that reports 52 percent of smartphone users say they’ve acted on an advertisement in a mobile app and 18 percent say they’ve made a purchase from a mobile app in the last month. Mobile tech specialist Michael Martin also joins the program to offer insight on mobile advertising, location services and popularity of smartphone devices.

Read more of Looking Into the Future: Mobile Marketing — SEM Synergy Extras.

Looking Into the Future: Mobile Marketing — SEM Synergy Extras was originally published on BruceClay.com, an SEO services and SEO tools provider.

Looking Into the Future: Mobile Marketing — SEM Synergy Extras

woman with crystal ballIt’s the year of mobile! It’s the year of mobile! Well it looks like we’ve finally stopped crying wolf. Mobile Internet use and interaction is on the rise in a big way. Here are some reports, studies and generally fascinating stuff on the platform marketers have been drooling over for years.

Assorted Musings on Mobile Ad Platforms and Devices: Take a listen to today’s episode of SEM Synergy. Some of the highlights include Bruce’s thoughts on the launch of Apple’s iAd platform and whether it might possibly live up to Steve Jobs expectations to conquer half of the mobile ad market by the end of the year.

Bruce also turns a critical eye on a study on mobile audiences by JiWire that reports 52 percent of smartphone users say they’ve acted on an advertisement in a mobile app and 18 percent say they’ve made a purchase from a mobile app in the last month. Mobile tech specialist Michael Martin also joins the program to offer insight on mobile advertising, location services and popularity of smartphone devices.

Read more of Looking Into the Future: Mobile Marketing — SEM Synergy Extras.

Looking Into the Future: Mobile Marketing — SEM Synergy Extras was originally published on BruceClay.com, an SEO services and SEO tools provider.

Lyrics on Bing: Awesome Experience for Music Lovers and Potential Opportunity for Advertisers

If you're anything like me, you've spent a decent chunk of your life listening to, discovering and going to see bands play music (350+ shows and counting).  I'm one of those walking encyclopedias of random music trivia and would probab…

As AT&T Slows 3G Upload Speeds, Startups Are Busy Developing Data Compression Technology

It was reported this morning that AT&T may be quietly hindering 3G upload speeds in hopes of curbing network strain, reacting to yet another influx of iPhone devices hitting its network daily.  While nothing has been formally announced, several readers of GigaOM have complained that their upload speeds have decreased substantially- from over 1 Mbps [...]



Summer of Music Brought to you by Bing

Coming off the heels of the launch of the new Bing Entertainment feature, we’re excited to kick off a music-themed summer with an East and West coast concert series, chances to win tickets to private shows and a Lady Gaga fan search contest!
Firs…

Friday Recap: O Say, Things to See Edition

Story People story on start upsJust a short recap today since we were planning our big announcement. Here are a few finds to keep you entertained while you’re sunning by the barbecue this lovely holiday weekend!

Serious stuff first. Bing announced its new crawler, bingbot, will replace msnbot come October. So don’t be alarmed when your server logs recognize a new agent in the field.

Social media marketers got an exclusive sneak peak of the upcoming Digg 4.0 from Brent Csutoras. Looks like suggested profiles, integration with Twitter, Facebook and e-mail, and big changes to the categories are on the horizon.

Read more of Friday Recap: O Say, Things to See Edition.

Friday Recap: O Say, Things to See Edition was originally published on BruceClay.com, an SEO services and SEO tools provider.

Bing Helping You Plan a Holiday BBQ

It’s t-minus 2 days until the Holiday and I’m sure many of you are planning to attend a BBQ or host your own. Whether you’re the host or the guest,  your “to-do” list is probably continuing to grow. Good new…

Bing Sweepstakes: Enter to Win Bing Bling for Your Office

Some of you may have run across this on Twitter, either via the @adCenter or @MSAdvertising feeds, but I wanted to take a minute to mention it here on the blog as well.
Bing is celebrating its 1st birthday by giving away some cool prize packages with m…

MSFT’s Kin From Wrong Side of the Blanket

The Kin was supposed to be Microsoft’s dark horse entry into the race between high-end mobiles built from the software up. Instead, it’s more like Redmond’s family member who–begotten in a, um, embarrassing way–they’d rather not acknowledge. Microsoft has announced it is dropping the line of pseudo-smartphones after reports of poor sales (I’ve heard estimates [...]



New Bing Map App: 2010 Tour de France

 Well, with the USA soccer (futbol) team exiting the FIFA World Cup for 2010 my attention gets focused elsewhere. Enter, Le Tour de France. Le Tour de France runs from Saturday July 3rd to Sunday July 25th 2010. The 97th Tour de France will be mad…

Experience the music with Bing

As we mentioned last week you are now able to discover, experience and buy music right within Bing Entertainment.
You can find the latest songs as well as sample the songs right there inline with the Zune Player. We have even taken it a step further l…

Bing Query Language Guide available

I have a quick post today. The Bing Developer Center blog recently published an informative post on using the Bing Advanced Query Language. The guide they reference covers a deep dive into search command operators with detailed descriptions and example…

Experience the Caribbean like a local

Fancy, all-inclusive Caribbean resorts are perfectly fine. But what if you’d like to step away from that prepackaged, predictable experience and taste the Caribbean the way the locals do?
In a new slide show on Bing Travel, we provide you with 14…

Brand New Mailing List

As an option to stay in tune with Brand New, we are starting a good, old fashioned mailing list. At the moment there is no plan for regular mailings, just infrequent mailings with important announcements — like the launch of the Brand New Conference web site, which is coming soon, and we will probably do some limited promotions for subscribers only. By subscribing through this post you will receive Brand New mailings as well as general UnderConsideration mailings (again, only big announcements like starting a new book or launching a new initiative). Please visit FPO, Quispologies and Brand New

6 Ways PRO Can Add Value in 15 Minutes

Posted by randfishAs many of you who read this blog know, I’m a terrible self-promoter. I actually feel guilty writing about, linking to and promoting the products and services that make payroll for the amazing SEOmoz staff and allow us to&nb…

Explaining Facebook’s Spam Prevention Systems

As a global service connecting 400 million people, Facebook has helped build and extend communities around the world. As with any community, the benefits of bringing people together are occasionally accompanied by inappropriate or unacceptable conduct by a small number of people…

Evo Conference Musings and A Woman’s Touch

This weekend I attended the Evo Conference – a new conference dedicated to “The Evolution of Women in Social Media.” It wasn’t like any conference I’d ever been to and since my dear friend Kelly Olexa invited me to be on …

Evo Conference Musings and A Woman’s Touch

This weekend I attended the Evo Conference – a new conference dedicated to “The Evolution of Women in Social Media.” It wasn’t like any conference I’d ever been to and since my dear friend Kelly Olexa invited me to be on …

New Bing Map App: Imagine Cup 2010

In coordination with my post last night about the Imagine Cup, 2010 Apps Focus on Location, my friends at Soul Solutions have created a Bing Map App to pinpoint the finalists, judges and team captains from around the world. The new map app dubbed Imag…

New Bing Map App: Imagine Cup 2010

In coordination with my post last night about the Imagine Cup, 2010 Apps Focus on Location, my friends at Soul Solutions have created a Bing Map App to pinpoint the finalists, judges and team captains from around the world. The new map app dubbed Imag…

7 Essential Press Release Tips

Writing press releases that grab the attention of editors and get published is a skill. Here are a handful of tips that will help your press releases gain the attention they deserve:

Start with a killer headline. Make certain that its attention-grabbing, encouraging the reader to at least skim the story.
Kick off [...]

What is PageRank Good for Anyway? (Statistics Galore)

Posted by SeanWFThis post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.This is my …

What is PageRank Good for Anyway? (Statistics Galore)

Posted by SeanWFThis post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.This is my …

Imagine Cup, 2010 Apps Focus on Location

 The Imagine Cup, 2010 is in full swing and at least 16 of the applications are using Bing Maps to represent their focus on visualizing location information. Open to students around the world, the Imagine Cup is a serious challenge that draws seri…

Man-made marvels

When was the last time you stared at a wondrous artifact of mankind with your jaw agape?
For me, it was a few months ago, when I set the alarm clock for just before dawn. I crawled out of bed, got dressed and walked west down my street in Redmond, Was…

Man-made marvels

When was the last time you stared at a wondrous artifact of mankind with your jaw agape?
For me, it was a few months ago, when I set the alarm clock for just before dawn. I crawled out of bed, got dressed and walked west down my street in Redmond, Was…

Bing crawler: bingbot on the horizon

Since our last post in November, the Bing team has been busy rolling out improvements to the Bing web crawler. As a result of this work, we want to announce in advance our plans to change the name of our crawler (aka user agent).

Out of beta with a ne…

Bing crawler: bingbot on the horizon

Since our last post in November, the Bing team has been busy rolling out improvements to the Bing web crawler. As a result of this work, we want to announce in advance our plans to change the name of our crawler (aka user agent).

Out of beta with a ne…

Bing crawler: bingbot on the horizon

Since our last post in November, the Bing team has been busy rolling out improvements to the Bing web crawler. As a result of this work, we want to announce in advance our plans to change the name of our crawler (aka user agent).

Out of beta with a ne…

The Wide-open Door to the Mobile Enterprise

Research In Motion shares tumbled last week after the company reported disappointing shipments and subscriber adds, and a new study indicates developers are showing little interest in the aging OS. Which means the door is wide open to the mobile enterprise.